Douglas Block Redevelopment Master Plan
Rocky Mount, North Carolina (2004)

Between 1920 and 1960, the Douglas Block was the business, social and cultural hub of Rocky Mount's African-American community. Since the 1970s, the area has suffered a severe economic and physical decline. The City hired The Walker Collaborative to prepare a redevelopment plan for this important 3-block area. Leading a team of five sub-consultant firms, this plan featured an economic/market analysis, alternative development plan scenarios, a transit plan, a historic interpretation strategy, and a strong public input process. Key recommendations included the rehabilitation of historic buildings, new infill mixed-use buildings, a community center / interpretive center, a plaza and amphitheatre, day care, townhouses, streetscape redevelopment, new public parking lots, financial incentives for the private sector, and zoning adjustments. The City used the plan to secure over $3 million in various federal funding sources for implementation. The area has since been completely revitalized and is now home to numerous retail and dining businesses, offices, housing units, and a highly-used theatre. For a video of the project's results, please click here.